Innovation in Beverages Webinar

14 October 2020

Mind & Minerals: The wellbeing trends driving innovation in beverages.

Prinova took part in the Innovation in Non-Alcoholic Beverages – Virtual Experience – hosted by Arena International Events Group on October 14th, 2020.


Tony Gay, our Head of Technical Sales & NPD for Nutrition, showed on-trend, custom beverage formulations for multiple applications ranging from fortified waters and energy shots, to powder blends and natural energy drinks.


Webinar topics:

  • Energy beverage focus with natural ingredients such as extracts and natural source of caffeine
  • Nootropic beverages for mental focus and e-sports end consumer targeting
  • Superfoods and adaptogens that gain popularity in RTD, shots, juices and smoothies
  • What’s trending in plant based, marine origin and eco-friendly ingredients
  • Combining your ingredient list to fit the mineral fortification consumer trend




Talk to us about innovation in beverages

With six global manufacturing locations, over 1000 employees and 35+ strategic stock distribution locations, Prinova are the natural partner for anyone looking for reliable, experienced food ingredients suppliers.


We have expertise in sports & lifestyle nutritionfood & beverage ingredientsinfant and early life nutritionanimal nutrition, as well as personal care and fragrance.  A truly global, food ingredients supplier with an unrivalled team, network and track record.



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