Consumers love their smart devices and computers, but more screen-time means greater exposure to harmful blue light. This has put eye health centre-stage, with increasing numbers of people seeking products that help to maintain visual wellbeing and keep their eyesight sharp. Nutrition companies have an excellent opportunity to tap into this trend with innovative supplements containing proven ingredients that protect the eyes from blue light. Prinova’s vision support portfolio includes a wide range of single ingredients as well as custom blends. Options include vitamins and carotenoids such as lutein and zeaxanthin, which are known to filter out blue light. Other solutions include DHA, and botanicals such as blueberry.